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Explore our wide range of resources to build financial capability knowledge and skills.


The resources in this area can be used independently or in groups to build financial capability knowledge and skills.
Curriculum Level
Learning Area
Advertising - how does it capture us?

Read and discuss Future Brief 3.

Describe the purpose of ads. List different ways that advertisers reach people.

View this slide presentation for an overview of the features used in static images.

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Advertising - how does it capture us?

View the top ten NZ ads ever made and identify similarities and differences. Explain why these ads are so popular.

As a class, select a group of ads.
Working in a group of four, choose four ads.

Critique the ads based on their:

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Advertising - how does it capture us?

Advertising competition

Imagine that you are the brand manager of a company. Your aim is to grow your customer base to include 14–16 year olds.

  • Choose an innovative product that will appeal to teenagers. This product could be an item of technology, fashion or food or an app.
  • Design an advertising campaign that will appeal to your target audience (14-16 year olds).
  • Present your campaign to your class.
Am I a spender or a saver?

Describe your spending habits and identify whether you are a spender or a saver.

  • Do you tend to save money/moni or spend it?
  • Do you share your money/moni with anyone?
  • What do you tend to spend money/moni on?
  • Are you an impulse buyer or do you think carefully before spending money/moni?

Take the Sorted money personality quiz.

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Am I a spender or a saver?

Take the Sorted money personality test. Analyse the strengths and weaknesses of your money/moni personality. Explain how you might work to improve any areas of weakness.

Analyse the money/moni personalities of people in your home. Have them take the Sorted money personality test. Did you accurately predict their money/moni personalities?

Compare and contrast needs and wants in the supermarket shop activity.

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Am I a spender or a saver?

Keep a spending diary for one month. Analyse the amount you spend each week. Use SurveyMonkey to combine your class data and identify opportunities for goal setting/whāinga paetae or saving/te whakaputu.

View the interactive video: Smart Choices
Imagine that a Y-Fone has just been released with eye retina recognition, photo and video self-editing features, and holographic printing capability. It’s advertised as a “must-have” for every teenager.

Justify whether or not a teenager should purchase this product.           

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Equipping young people for their financial future, embedding good money habits early on.

Hāpaitia te ara tika, pūmau ai te rangatiratanga mo ngā uri whakatipu.

Medium Education

Written in English with resources aligned to the New Zealand Curriculum.

Medium Education

Written in te reo Māori with resources aligned to Te Marautanga o Te Aho Matua and Te Marautanga o Aotearoa.

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